On October 5, 2023, Zenith officially opened its first boutique in Germany, in partnership with Juwelier Rüschenbeck, one of the leading watch retailers in Europe. This move brings the Swiss watch manufacturer’s spirit of innovation directly to the heart of Munich. Situated in the very center of Munich, at Theatinerstraße 7, the new boutique is the perfect place to delve into the history of Zenith and explore the brand’s entire watch collection, including limited special editions.
The interior of the boutique.
With Zenith CEO Julien Tornare, he was wearing the new Chronomaster Sport Pink on his wrist that day.
Some of the watches I spotted during the evening.
I also took the opportunity to see the new watches they already have in the boutique. Here are my top three picks.
The new Zenith Chronomaster Original with a black dial. This watch is crafted in a 38mm steel case in the same proportions as the A386, paired with a reimagined black tricolour dial and a steel bracelet. Powered by the El Primero 3600 automatic high-frequency chronograph movement with 1/10th of a second chronograph function and a power reserve of 60 hours. The price is €10,400.
Recently introduced Zenith DEFY Extreme Carl Cox Edition, limited edition of 100 pieces. Crafted in a matte finished steel case, the 1/100th of a second chronograph features the pusher protectors and dodecagonal bezel crafted in yellow gold. The open dial features chronograph counters in the form of miniature vinyl records. Price is €32,400.
Zenith DEFY Skyline Skeleton in a 41mm black ceramic octagonal case with a faceted bezel, featuring a black open dial. Powered by the El Primero 3620 SK high-frequency automatic manufacture skeleton movement with the very first 1/10th of a second indicator. Interchangeable ceramic bracelet, with a black patterned rubber strap. Price is €18,300.
https://www.zenith-watches.com/, https://www.rueschenbeck.de/